vs Mixpanel
Mixpanel is for events in a product. We are for pages on a site.
Mixpanel invented a generation of “track this click”. It is good at that. It is a poor blog counter and a poor fit for a site that should not set a cookie.
| Cookie Free Analytics | Mixpanel | |
|---|---|---|
| Job | Web pageviews | Product events + identity |
| Cookies | No | Typically yes |
| Retention / cohorts | No — by design | The product |
| Price model | Pageviews | Events / MTUs |
| Hosted | Frankfurt + Ireland | Mixpanel cloud |
What they actually are
Event analytics for product teams: cohorts, retention, funnels, identity. Pricing follows events and MTUs. Cookies or logged-in identity are assumed.
When to pick them
You have users, not just visitors. You care who came back in week 4. That is Mixpanel, Amplitude, or PostHog.
When to pick us
The marketing site should not join that graph. Count the docs and the pricing page with a 1 KB script. Leave Mixpanel inside the logged-in app.
The honest bit
We have no retention report worth that name — a daily hash cannot do week-4 cohorts. If someone promises you that without identity, they are lying. We will not.
Questions
- Is Cookie Free Analytics a Mixpanel alternative?
- No for product analytics. Yes only if Mixpanel was overkill for a brochure site and you want cookieless pageviews instead.
Also compared: Google Analytics · Plausible · Simple Analytics · Fathom · Matomo · Cloudflare Web Analytics · All 15